Twitter skills are going to score one student a full ride to The University of Iowa’s Henry B. Tippie School of Management.

To win the $37,200-a-year scholarship, applicants have to answer one of their essay questions within Twitter’s 140 character limit. The Trippie School’s website does encourage that links to other social media “such as blogs, video, Facebook, or a web page” be included in the Tweet, to show the applicants’ creativity.

“Social media is a powerful tool for business communication, and is driving change in today’s business world. We see it as a natural way to set yourself apart as an MBA applicant,” the website continues.

However, it will take more than just a clever tweet to get a into Tippie. Prospective students are only eligible for the scholarship if the more traditional part of their application also meets the school’s standards for acceptance.

[via Yahoo]